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Social Media Audits

I want to make gym owners' lives easier. One way to do this is with free social media help. Every week I do live audits of gyms' social media accounts and by sharing below I hope to shed some light on how to clarify, improve and drive leads with social media. 

Auditing Oxnard|MVMNT accounts

Date: April 14, 2023

Main Takeaways:

  • Stop asking people to call you

  • This social media was confusing and boring

  • We don’t know who you serve

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Auditing 360 Fitness PT accounts

Date: April 10, 2023

Main Takeaways:

  • Amazing content and consistency

  • Link in Bio is overwhelming

  • Increase engagement (if you care about that it at all 🤣)

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Auditing CrossFit Vernon accounts

Date: March 31, 2023

Main Takeaways:

  • Improve your client stories

  • Post more

  • Clean up Linktree

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Auditing Team Fighting Fit account

Date: March 24, 2023

Main takeaways:

  • Be more consistent with posts

  • Remove Intrusive/Invasive Pop Up (see more below)

  • Sign up with Kilo 😋

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CrossFit Wooster Social Media Audit
 

Date: March 17, 2023

Main takeaways:

  • Best Linktree I've ever seen

  • Improve the client stories

  • Work on the content in the posts to be more compelling

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CrossFit Unstoppable Social Media Audit

Date: March 10, 2023

Main takeaways:

  • Consistency is good

  • Improve the quality of the posts

  • Hire a copywriter

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Sage Personal Training Social Media Audit

Date: March 3, 2023

Main takeaways:

  • Video content is cool

  • CTA doesn't make sense

  • Post more consistently

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 CrossFit Moncton Social Media Audit

Date: February 24, 2023

Main takeaways:

  • Write better content, like I know you can

  • Get a CTA in every post

  • Keep internal marketing internal

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 Marble Strength Social Media Audit
 

Date: February 17, 2023

Main takeaways:

  • Branding is good

  • Facebook content has no CTAs

  • Increase engagement to increase reach

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Total Pursuit Athletics Social Media Audit

Date: February 10, 2023

Main takeaways:

  • Linktree is crazy and outdated

  • Get CTAs on Facebook

  • Get a Kilo website!! 😂

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Northglenn Health and Fitness Social Media Audit

Date: January 30, 2023

Main takeaways:

  • Need to improve the CTAs

  • The Linktree is out of date

  • Engage with posts to get a farther reach

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CFB CrossFit Social Media Audit
 

Date: January 23, 2023

Main takeaways:

  • This account has strong branding 

  • Not enough client stories

  • Need to engage more with comments

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CrushNTX Fitness Social Media Audit

Date: January 9th, 2023
Main takeaways:

  • Use a better Call to Action 

  • Write about benefits

  • Branding is consistent

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Auditing Oxnard|MVMNT accounts

Date: April 14, 2023

Main Takeaways:

  • Stop asking people to call you

  • This social media was confusing and boring

  • We don’t know who you serve

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Auditing Equis Fitness accounts

Date: April 3, 2023

Main Takeaways:

  • Post more consistently

  • Post more client stories

  • Update your Link in Bio on Instagram

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Auditing Golden Ape CrossFit accounts

Date: March 27, 2023

Main Takeaways:

  • Post with your avatar in mind

  • Add video content

  • Tell better client stories

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Auditing Liven Up Fitness accounts

 

Date: March 20, 2023

Main takeaways:

  • Reply to all those comments!

  • Clean up the linktree

  • Clarify your Calls to Action

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Myriad Health and Fitness Social Media Audit

Date: March 13, 2023

Main takeaways:

  • Clean up that Linktree 🤯

  • Create an internal/external marketing plan

  • Engage with comments on posts to increase organic reach

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Full Metal CrossFit Social Media Audit

Date: March 6, 2023

Main takeaways:

  • Tell the world who you serve

  • Beef up client stories

  • Be mindful of your CTAs

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 Active Centre Social Media Audit
 

Date: February 27, 2023

Main takeaways:

  • Instagram CTA is confusing

  • Add CTA's to Facebook posts

  • Website needs to be redone

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Wild Card Strength and Conditioning Social Media Audit

Date: February 20, 2023

Main takeaways:

  • There are no CTAs

  • Linktree is crazytown

  • Work on external marketing

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CrossFit Kreis 9 Social Media Audit
 

Date: February 13, 2023

Main takeaways:

  • The website should have lead capture

  • Clean up the Linktree

  • Add a call to action to posts

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Activate.ie Social Media Audit
 

Date: February 6, 2023

Main takeaways:

  • Client stories need photos of clients 

  • Who do you serve?

  • Get CTAs on everything! 

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13 Stripes Fitness Social Media Audit
 

Date: January 27, 2023

Main takeaways:

  • It is clear who this gym serves and how

  • Get a brand ID guide and use it

  • Engage on posts to boost organic reach

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CrossFit WN Social Media & Webiste Audit

Date: January 16, 2023
Main takeaways: 

  • Be active on Facebook 

  • Stop abusing Linktree

  • Get a lead capture form on the website!

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Vault Health And Fitness Social Media Audit

Date: December 5th, 2022
Main takeaways: 

  • Include a call to action in posts

  • Change Instagram Logo

  • Update Linktree

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Check out some of the past Audits

Auditing CrossFit Brigade accounts

Date: April 17, 2023

Main Takeaways:

  • Redesign your website

  • Be clear with your call to action and Link in Bio

  • Engage with your followers

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I want to make gym owners' lives easier. One way to do this is with free social media help. Every week I do live audits of gyms' social media accounts and by sharing below I hope to shed some light on how to clarify, improve and drive leads with social media. 

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